Third Global Conference on Creating Value | École des Ponts Business School

Third Global Conference on Creating Value

Paris and online – 2 & 3 June 2020

Building on the foundations of the previous global editions in Leicester and New York, organized by École des Ponts, the 3rd Global Conference on Creating Value aims to increase our understanding of what it means to create value in this constantly changing environment.

Societies, institutions, and companies are facing the challenge of creating value as we are facing a global crisis, plus the challenges of technology and disruption and an ever-changing business and social landscape.

The online conference has offered unrivaled networking and an unconventional, thought-provoking discussion on the latest thinking on value creation that is sustainable for all.

June 2-3, 2020

Europe, Africa & Middle East Asia

Australia & Oceania North

Central & South America





We have decided to turn the format of the original physical conference into an online event with global reach on June 2 and 3, 2020.

Our purpose is to explore together what it means to create value in these times of extreme uncertainty. The current crisis has suddenly propelled us into a new reality in which our most fundamental beliefs have been shaken to the core. It has shown us how even the unthinkable can happen overnight – in both good and bad. After all, who would have imagined that the global economy could grind to a standstill overnight? Not in the face of a nuclear catastrophe, but as the deliberate decision of governments around the world. Clearly, we are living a historic moment—a time of emergence. Also, the opportunities are immense, as are the challenges.

There are no ready-made answers we can encapsulate in a catchy 280-character slogan! A time of emergence is a time for questions. A time for learning. A time for challenging accepted truths. A time for truly, deeply embracing uncertainty. A time to probe, examine, and ponder. And a time to explore, together, possible new ways

Central to all the questions we can ask is the very meaning of value? The balance between economic value and social value? The value of life, health, and safety? The value of freedom…? How shall we face the challenge of recovering from the unprecedented value destruction the current epidemic has brought upon us? What will be tomorrow’s new normal?

The online conference comprised three different time zones situated around the world. For each zone, we prepared an exciting line-up of events:

> Europe, Africa, Middle-East / North & South America

June 2nd

> Asia, Australia & Oceania

June 3rd

Keynote Speakers Highlights

Riel Miller

Head of Futures Literacy at UNESCO

Marti Subrahmanyam

Charles E. Merrill Professor of Finance, Economics, and International Business

Shyam Saran

Foreign Secretary of India and has served as Chairman of India’s National Security Advisory Board

Riel Miller

“What is valuable in the future is our capability to adapt, to change, to interact, to connect, and that we don’t know what the future will be, therefore the crucial thing is to focus on how we understand ourselves in the present.”


“By highlighting the loop between banks and governments, which have created problems during the eurozone crisis, the European Pandemic Fund will in-turn facilitate risk sharing and create an incentive for everyone to participate.”

Shyam Saran

“The world which is going to emerge from this pandemic will need effective multilateral institutions and some rules of the game which will allow the local balance of power.”

Our Panelists

Europe, Africa, Middle East

  • Winnifred Knight- Managing Director at CUBE [ON THE SQUARE] Pty Ltd
    How businesses adapt to changing consumer decision and buying behaviour due to COVID-19 to avoid value destruction.”


  • Rikkert Achtereekte- Business Development Manager at Randstad/Yacht
    “Enhancing the employability of every worker to avoid value destruction as we are facing an increase of technology use and layoffs due to COVID-19.”


  • Fathi Tlatli- President Global Sector Auto-Mobility at DHL Customer Solutions & Innovation
    Creating a safer, cleaner, and healthier post-pandemic world: the decarbonization of society and businesses.


  • Torbjorn Fredriksson- Chief at ICT Policy Section UNCTAD
    Value created by the increased use of data and digital solutions due to COVID-19: how to benefit the many instead of the few.

North, Central & South America

  • Jim Spohrer- Director, Cognitive Opentech Group, IBM Research
    “The rise of robots creating value in a post-COVID society – and their impact.”


  • Russ Klein- CEO, American Marketing Association
    How firms adapt to consumption decrease and new forms of consumption increase after COVID-19.”


  • Jill Griffin-  Vice-Chair, Luby’s/Fuddruckers & author
    “Opportunities for creating true customer value in a post-COVID world Moderated by Jill Griffin.”


  • Cihan Cobanoglu- McKibbon Endowed Chair & Director of M3 Center University of South Florida
    “How technology can help to create new value in the post-pandemic hospitality and tourism industry.”


  • John Van den Bosch- BAE Managing Director & Visiting Lecturer of Strategy, University of Amsterdam
    “Global Thinking and Acting to create value in your industry in a post COVID world.”

Asia, Australia, Oceania

  • Yan Xuetong – Director of The Institute of International Studies at Tsinghua University and the chief editor of The Chinese Journal of International Politics


  • Katsuhiko Kokubu- Professor of Graduate School of Business Administration at Kobe University.
    “Prioritizing shareholders, employees, customers, and other stakeholders after Covid-19.”


  • Vivek Mehra- MD&CEO SAGE Publishing India and part of SAGE’s global management team.
    “What is the impact of the sudden switch to online learning, due to COVID-19, on our social habits, interpersonal skills, and value systems?”


  • Akhil Gupta Vice Chairman at Bharti Group & Raman Roy Chairman and Managing Director at Quatrro BPO Solutions.
    “Working from home during and after the pandemic – how it will look like and how to make it work to enhance value creation.”

Thank you to our Partners

And to our technical advisors

Valeria Torres Rodríguez  –  François Blanchet  –  Karen Rentschler  –  Sabri Ben Radhia  –  François Delapierre


Watch the Online Conference

Riel Miller

Head of Foresight at UNESCO in Paris

For thirty years Riel has been co-creating innovation, leadership and transformation in both the public and private sectors around the world. He is one of the world’s leading strategic foresight designers and practitioners. Currently Riel holds the position of Head of Foresight at UNESCO in Paris.

Shyam Saran

Foreign Secretary of India and has served as Chairman of India’s National Security Advisory Board.

Key Challenges in Creating Value in a World Being Transformed by the Covid-19 Pandemic.

Marti Subrahmanyam

The financial impact of the Covid-19 crisis on companies and economies: an international perspective. by prof. dr. Marti G. Subrahmanyam, Charles E. Merrill Professor of Finance, Economics and International Business at the Stern School of Business at New York University

Conference Directors


Martin Calnan

Director, Executive Education at École des Ponts Business School

Martin Calnan has the enviable mission of creating new and transformative experiences for executives around the world.

An appropriate place to find himself after over 25 years of a professional journey spanning multiple careers in many different sectors, from marketing to consulting by way of digital transformation and in companies ranging from multinationals to startups.

Martjin Rademakers

Dr. Martijn Rademakers

Adjunct Professor of Strategy & Organization, Amsterdam Business School, University of Amsterdam

Dr. Martijn F. Rademakers Adjunct Professor of Strategy & Organization at Amsterdam Business School, University of Amsterdam, and managing director of, a consultancy. He is also associate editor of the Journal of Creating Value, and member of the Creating Value Alliance.


Gautam Mahajan 

President Customer Value Foundation and Founder Editor of the Journal of Creating Value

Founder Editor of the Journal of Creating Value and President of Customer Value Foundation is the leading global thought leader in Total Customer Value Management.