Creating Value with Values - Keynote Event

Creating Value with Values – Keynote Event

Entrepreneurship and marketing gurus claim that the best businesses are built around passion. During this keynote event, we will examine how passion and engagement can make or break a brand and how passionate CEOs deal with the logic of day-to-day business.

We will also debate the role of values and sense-making in the workplace and how they impact corporate culture and leadership.

With Tawfik Mathlouthi, Founder, Mecca Cola:

Tunisian and French, Tawfik Mathlouthi is an entrepreneur, a journalist and a political activist. He is the founder of several businesses, including Radio Méditerranée and Mecca Cola. Launched in 2002 in a suburban Parisian workshop, Mecca Cola has been present in up to 64 countries and has had to address a range of challenges.


Guest Speakers:


> Laure Vinçotte

Former Managing Director of the impact investment fund “Engie Rassembleurs d’Energies”, a worldwide initiative that promotes access to sustainable energy for all.


> Christophe Couturier
General Manager of Ecofi Investissements, “solidarity-based” assets management company.



Friday, 5 April 2019 – Agenda:

  • 6:30pm – Welcome Desk opens
  • 7:00pm – Keynote speeches, round table and Q&A
  • 8:30pm – Networking Cocktail


LEONARD – 6 place du Colonel Bourgoin
75012 Paris, France

For more information:

+33 (0)1 64 15 22 12 –

Number of seats limited – Please register below:

Billetterie Weezevent


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